LONDON, UK (6 APRIL 2022) – Introducing NET-A-PORTER x JACQUEMUS – a global collection designed exclusively for the NET-A-PORTER customer. Inspired by the vibrancy of Palm Springs, the must-have collection expresses a fresh and youthful attitude that is intrinsic to Jacquemus and perfectly encapsulates the mood of Spring Summer ’22.
NET-A-PORTER’s campaign creative draws inspiration from the Sun & Sea art installation by Rugilė Barzdžiukaitė, Vaiva Grainythė and Lina Lapelytė, in addition to Massimo Vitali’s photography. Photographed on a white sandy beach, the images capture the sense of wanderlust of the vacation-ready collection.
The 23-piece capsule, features bold and hotly coveted styles, including artfully draped ready-to-wear, show-stopping bags and nostalgic accessories. A curation of the brand’s signature designs are reworked in striking new hues, from the Lagoa maxi dress, Noué cropped twisted top and Pila cutout swimsuit, to cult accessories, including Le Chiquito bags and Le Bob Gadjo bucket hat, all available in sugary pink and mint green.
Our customers love Jacquemus for its standout and design-led aesthetic, which is represented throughout this capsule. We’re thrilled to provide them with this ultimate vacation wardrobe, in fabrications and silhouettes that can only be achieved at the hands of Simon, whose vision for color and sense of playfulness is pure genius
Lea Cranfield, Chief buying and merchandising officer, NET-A-PORTER