Federico Marchetti


Federico Marchetti defined by the New York Times as “the man who put fashion on the net”, has revolutionised the fashion industry, transforming the luxury shopping experience with a pioneering approach that has united human and machine like never before.

Marchetti founded YOOX in 2000 and listed it on the Milan Stock Exchange in 2009; today, it remains Italy’s sole “unicorn”. In 2015, he drove the game-changing merger of YOOX and NET-A-PORTER to create the world leader in online luxury and fashion. He has also forged important strategic alliances worldwide, including in 2012 a joint venture with the French luxury group Kering, in 2016 with Mohamed Alabbar, the most visionary entrepreneur in the Gulf and in 2018 together with Richemont with Alibaba in China.

Over the last decade Marchetti has significantly advanced sustainable and socially responsible fashion, starting by launching YOOXYGEN, the sustainability platform, and YOOX’s “ECOBOX”, which is fully recyclable and plastic-free. In 2020, together with His Royal Highness The Prince of Wales, Marchetti created The Modern Artisan project, a first of its kind training programme, presented by The Prince’s Foundation and YOOX NET-A-PORTER, promoting sustainable luxury design and craftsmanship through the use of data and technology.

At the end of 2020 Marchetti stepped down as CEO of YOOX NET-A-PORTER after a succession plan announced at the start of the year. He remains Chairman for the transition period.