NET-A-PORTER and MR PORTER, the leading multi-brand online luxury and fashion retailers, are pleased to announce an exclusive partnership with pre-owned watch specialist Watchfinder & Co. The partnership, which marks the brands’ first move into pre-owned luxury watches, further develops their service offering and supports their long-term commitment to ensuring more sustainable and circular practices.
The partnership, which debuts in the US, brings Watchfinder & Co. timepieces to NET-A-PORTER and MR PORTER’s US customers, furthering the long-term development of the brands’ hard luxury categories. Using a data-informed approach to deliver a highly curated selection of timepieces, the collection introduces 15 new brands and 108 models, including unique limited editions and rare discontinued pieces that span the last three decades of watchmaking, from Bulgari, Christian Dior, Franck Muller, Breguet, Omega, Hublot, Patek Philippe, Rolex and Tudor.
A dedicated pre-owned by Watchfinder & Co. area, featuring enhanced shopping capabilities and experiences, will launch across both sites. In-house watch specialists, available 24/7, will offer finely tuned, personalized recommendations; while Personal Shoppers can provide special previews to timepieces, virtual one-to-one shopping appointments, styling advice and access to invitation-only events.
As part of the partnership, MR PORTER will also offer a part-exchange service for its customers in the UK and US. The new service enables customers to trade in one or more of their timepieces to receive the value of the watch[es] as a MR PORTER store credit, which they can then use to purchase anything from the site.
With quality and dependability at the heart of Watchfinder & Co.’s business, every single watch has been meticulously inspected, authenticated and prepared by Watchfinder & Co.’s team of expert watchmakers in Europe’s largest independent service center – accredited by 19 of the world’s leading watch manufacturers. Every watch will also come with a 24-month Watchfinder & Co. warranty as standard.
True to NET-A-PORTER’s and MR PORTER’s exceptional service proposition, New York-based customers can purchase and receive their chosen timepiece within hours, thanks to the e-tailers’ same-day delivery service, while next-day delivery will be available to all other US customers.
“We are delighted to partner with Watchfinder & Co. on this great project. Having developed our curated fine watch offering over the past few years, this collaboration represents an important next step in offering our customers a wide selection of quality timepieces from the growing pre-owned watch market, while advancing our commitment to circularity and sustainability. As a highly trusted resource in pre-owned luxury watches, Watchfinder & Co. is an ideal brand for us to work with in order to provide customers with vintage, limited-edition timepieces, alongside superior service.” –Ms Alison Loehnis, President, Luxury and Fashion – NET-A-PORTER, MR PORTER and THE OUTNET
“The US is a hugely important market for us and this new partnership is a significant evolution for both our business and the Watchfinder brand, something which will further establish us as the premier resource for pre-owned timepieces. In addition to the curated collection of pre-owned watches available to buy on both sites, the addition of our new part exchange service via NET-A-PORTER and MR PORTER’s personal shoppers will also allow their clients to more easily refresh their watch collections or spend that newly acquired credit in other NET-A-PORTER and MR PORTER departments.” –Arjen van de Vall, Chief Executive Officer – Watchfinder & Co.